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You are here: Home / Archives for Yvonne Gerard

Yvonne Gerard

How to Create a Powerful Facebook Ad

May 14, 2021 by Yvonne Gerard Leave a Comment

Man looking at a Facebood ad on computer

This month, I’ll start where I left off. Getting traffic to that landing page so you can analyze the metrics to see if your idea does have significant interest. But, before we learn about metrics and traffic information we will spend time on the Facebook Ad itself.

Filed Under: Growing a Business, Marketing, Newsletter, Starting a Business

How to Use a Landing Page to Validate Your Idea

April 15, 2021 by Yvonne Gerard Leave a Comment

Cookie the Pom validating a landing page

A landing page is where you send prospects when you want to create awareness of your product or service and for them to show interest.

Filed Under: Newsletter, Starting a Business

A Simple Way to Validate A Business Idea

March 10, 2021 by Yvonne Gerard Leave a Comment

Entrepreneur validating his idea

Validation is when we present our business idea and a solution to our prospects to see if there are enough interested people to make the idea worth our effort.

Filed Under: Newsletter, Starting a Business

Researching Your Audience’s Needs Is the Key to Create a Successful Offer

February 9, 2021 by Yvonne Gerard Leave a Comment

researching her prospects needs and desires

What audience will benefit from your skills, interests, and experiences?

Once you have that idea, you need to do research to find the audience that wants what you know and is interested in what you can offer them.

Filed Under: Entrepreneurship, Find a Business Idea, Growing a Business, Newsletter

Passion – Is It the Only Way To Find a Business Idea?

January 15, 2021 by Yvonne Gerard Leave a Comment

There’s much advise that you must find your passion in order to start a business?

There’s a belief that only with passion can you create a business you love. That only if you have passion will you stick to working through the tough times and grow your business.

However, there’s a different view, that passion doesn’t come first, it follows success.

Filed Under: Find a Business Idea, Newsletter

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