Have you thought: “My business is too small to need a written marketing plan?”
Do you believe that running a few ads on Facebook and announcing your new business on social media is enough?
The truth is, even a small business needs to have a formal plan.
We all make hundreds of decisions every day, all day. Most of them are easy. like what to eat for lunch, what to wear, whether to click on an email, or to call a friend
Important things like:
Why do research?If you’re just starting a business, or want to offer a new product or service you need market research.
Market research helps you identify the pain points your customers have so you can provide the solution.
A successful business exists to solve a problem or fulfill a need, it’s your job to find out what that is.
You’re stressed about finding the perfect name for your business.
And you can’t move on until you settle on one.
Understanding some basics about business names will help you find the right name for your business.
The name is what people recognize and refer to it. The tagline is the phrase under the name that clarifies what you do. When you’re looking for a business name there are two ways to approach it. Either try to find a name that is made-up and unique, or use a name that is descriptive of the business.
