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You are here: Home / Archives for Starting a Business

How to Test Your Offer With Facebook

June 16, 2021 by Yvonne Gerard Leave a Comment

young girl at computer testin a offer on Facebook

Traffic is vital for any business and paid traffic, an ad, is the fastest way for an online business to find prospects and run a test to validate their offer

Filed Under: Newsletter, Starting a Business

How to Create a Powerful Facebook Ad

May 14, 2021 by Yvonne Gerard Leave a Comment

Man looking at a Facebood ad on computer

This month, I’ll start where I left off. Getting traffic to that landing page so you can analyze the metrics to see if your idea does have significant interest. But, before we learn about metrics and traffic information we will spend time on the Facebook Ad itself.

Filed Under: Growing a Business, Marketing, Newsletter, Starting a Business

How to Use a Landing Page to Validate Your Idea

April 15, 2021 by Yvonne Gerard Leave a Comment

Cookie the Pom validating a landing page

A landing page is where you send prospects when you want to create awareness of your product or service and for them to show interest.

Filed Under: Newsletter, Starting a Business

A Simple Way to Validate A Business Idea

March 10, 2021 by Yvonne Gerard Leave a Comment

Entrepreneur validating his idea

Validation is when we present our business idea and a solution to our prospects to see if there are enough interested people to make the idea worth our effort.

Filed Under: Newsletter, Starting a Business

The Four Steps to a Resilient and Repeatable Business

December 11, 2020 by Yvonne Gerard Leave a Comment

If your goal is to get out and stay out of the matrix, also known as the job that you endure every day, then this series is for you.

It’s a strategy to create a venture that you own and will provide you with income, independence, and flexibility.

Filed Under: Growing a Business, Newsletter, Starting a Business

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