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You are here: Home / Archives for Yvonne Gerard

Yvonne Gerard

Strategy: A Plan for Winning

November 16, 2023 by Yvonne Gerard Leave a Comment

A strategy is a plan on how to win in the mission you’ve set out, whatever that may be. It is the formula to carry out your visions and goals successfully.

Filed Under: Building a Business, Newsletter, Success

Brainstorming: A Technique for Finding New Ideas and Solving Problems

October 18, 2023 by Yvonne Gerard Leave a Comment

Brainstorming is a creative technique for developing ideas, products, services,  and solving problems. Teams use this ideation method to encourage new ways of thinking and collectively generate solutions. It can be done as an individual or in a group.

Filed Under: Building a Business, Find a Business Idea, Newsletter

How to Write a Mission Statement for Your Business

September 15, 2023 by Yvonne Gerard Leave a Comment

A good mission statement concisely defines your organization and the essence of your business.  It provides a clear description of what you do, who you do it for, and why you do it. It includes your overall goal, what kind of product or service you provide, your primary customers or market, and your geographical area.  And, most importantly, the value the company creates through its products and services.

Filed Under: Building a Business, Newsletter

Determination and Persistence: Crucial Qualities for Success

August 18, 2023 by Yvonne Gerard Leave a Comment

Determination is the desire to reach a goal. It is the mindset that defines what you want and how badly you want it.
Persistence is what drives you. It drives you to keep taking action to reach that goal, even when it gets hard.

Filed Under: Growing a Business, Newsletter, Success

Creativity: The Genius Exists In All of Us

July 13, 2023 by Yvonne Gerard Leave a Comment

Creativity is the ability to develop new ideas or utilize objects or information in novel ways. When you’re being creative, you can see the hidden patterns, make connections between things that aren’t normally related, and come up with new ideas.

Filed Under: Building a Business, Newsletter

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